Brant Bauman serves as a digital engagement strategist for the IMB in Europe, working alongside his wife, Kara, from their base in the United Kingdom. Together, they develop creative strategies to reach the lost globally. Events like the Paris Olympics provide a unique platform for gospel outreach, and Brant has been at the forefront of using innovative methods.
For instance, Brant and his team designed custom Olympic pins, a popular collectible among attendees, to spark gospel conversations. They created three different pins, each available at various locations in Paris, encouraging visitors to engage with volunteers who shared more than just pins—they shared the gospel. These pins contained NFC tags, which directed users to a website featuring information about Jesus, a YouVersion Bible reading plan, and the option to chat live with a biblical responder in one of 16 languages.
In addition to on-the-ground efforts, Brant’s team ran social media ads during the Olympics, inviting people to explore Christianity. His role extends beyond special events—Brant trains IMB teams and national partners to use digital tools, from cell phones to video games, to share the gospel with those who might otherwise never hear it. These strategies are leading to new believers, new disciples, and new churches worldwide.
Our church supports the ministry of Brant and Kara Bauman when we give through the Cooperative Program.
Pray that the Lord would continue to use the Baumans as they present the gospel in unique and innovative ways.